OUR WORKS

Yukatsu!

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Project Intro

We had the privilege of working with Yukatsu!, an emerging katsu restaurant located in Tangerang Jakarta. Entrusted with showcasing their brand's values on Instagram, their primary social media channel, we created a series of content. This encompassed captivating photography, visually striking graphic designs, and engaging video production. By blending these elements, essence and imagination of their target audience, fostering brand recognition and loyalty.

Category
Creative Portfolio
Client
Yukatsu!
Location
Indonesia
Complete Date
2023
Project Value
10 Million IDR
PIC
Rangga Putra Rizani

Project Description

Our assignment was to develop a comprehensive editorial plan for Yukatsu! aimed at targeting a specific market. Through extensive research and analysis, we gained valuable insights into the preferences and interests of Yukatsu's target audience. Leveraging this knowledge, we strategized and designed compelling content that resonates with their customers. By creating relatable and engaging content, we fostered a deep connection between Yukatsu! and their audience, enhancing brand affinity and building a loyal customer base.

Here are some examples of content we developed, prioritizing the provision of information about Yukatsu! and showcasing its unique selling points. Through engaging text, captivating visuals, and compelling storytelling, we highlighted the restaurant's distinctive features, such as its authentic katsu dishes, cozy ambiance, and exceptional customer service. The content aimed to convey Yukatsu!'s value proposition to the audience and build awareness and intrigue around the brand.

Important Facts

We crafted enticing posts that showcased mouthwatering images of Yukatsu!'s delectable katsu dishes, accompanied by engaging descriptions that conveyed the flavors and quality of their offerings. In addition, we created informative videos that highlighted the restaurant's cooking techniques and the meticulous attention given to every dish.

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