In mid-2021, an exciting prospects presented itself as we were approached by LinkAja!, a prominent E-Wallet Company, to collaborate on a year-long digital campaign. Our primary objective was to amplify user acquisition while concurrently fostering active engagement and retention within the app.
To align with LinkAja!'s marketing objectives, we meticulously crafted two digital products that will serve as invaluable marketing tools throughout the fourth quarter of 2021. The first product entails an immersive Microsite embedded within the LinkAja! application.
Furthermore, we collaborated closely with LinkAja's marketing team to develop compelling digital strategies and create captivating Key Visuals for promotions across diverse media channels, encompassing platforms such as Instagram, Facebook, YouTube, and television commercials (TVC), among others.
Lokaborasi unveils a transformative digital realm, based on the metaverse concept, providing users with a myriad of activities to enjoy. From shopping to entertainment to food ordering, this immersive platform seamlessly integrates collaborations with multiple merchant partners, offering a comprehensive and captivating online experience.